"Just when I think I'm out, they pull me back in".....Michael Corleone, The Godfather, Part III
I know...in my previous post I made it appear that it would be my last words (and entry) on the decision of Fredo, errrr, LeBron James to leave Cleveland and join the Miami Heat.
But how often do you get to see a real Anakin Skywalker morph into Darth Vader before millions on national TV as ESPN's broadcast of The Decision became the ratings champ for that night? Early numbers indicate ESPN did a 7.0 share for the LeBron media event, which appeared to be as controlled as anything George W. Bush or Barack Obama could command for an alleged presser.
This was more than a sports event...it was a pop cultural phenomenon, though it does well to recognize the show was fruit of an unholy alliance between a narcissistic superstar and a network that prostituted itself to a level that surpassed WWE wrestling.
Here's what Keith Olbermann had to say on COUNTDOWN, with guest Will Leitch of The New Yorker
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